Cover of the 2025 Activated Insights Benchmarking Report. It features diverse individuals in home-based care settings, including caregivers and patients, against colorful backgrounds. Text highlights home care, home health, and hospice themes.
Cover of the 2025 Activated Insights Benchmarking Report. It features diverse individuals in home-based care settings, including caregivers and patients, against colorful backgrounds. Text highlights home care, home health, and hospice themes.
The results are in!
The results are in!

The 2025 Activated Insights Benchmarking Report will be available soon. Get $300 OFF when you pre-order! (No code needed. Report available Late Spring.)

Upcoming Webinars

On Demand Webinars

  • Webinar announcement titled "BMR Masterclass: Using Data to Drive Your Strategic Goals." Features photos of presenters Wendy St. Hilaire and Julie Redd. Background includes abstract blue shapes and a partial image of hands at a laptop.

    Ready to Elevate Your Strategy with 2025 Benchmarking Insights? Join us for an exclusive webinar to explore the Benchmarking Report (BMR), uncover critical insights, and set actionable goals for your organization’s success. 

  • A webinar titled "5 Caregiver Deal Breakers That May Be Hurting Your Reputation" is presented by Josh Kondik. The background is purple, with abstract shapes. On the left, an image shows a caregiver and an elderly person smiling. Josh Kondik's photo is on the right.

    Is your organization struggling with caregiver retention? You may be overlooking critical issues that are driving your caregivers away and damaging your reputation. Join us in this insightful webinar to uncover the top 5 caregiver deal breakers identified by industry experts.

  • A webinar promo graphic reads “2025 Breakthrough Strategies for Engaging New Hires and Retaining Care Staff.” Photos of presenters Louie Frank, Zahida Siddiqi, and Barbara Karnes appear, plus a group placing hands together in teamwork.

    Hiring and retention challenges aren’t just frustrating—they’re expensive. If your community is battling high interview no-show rates or struggling to get new hires through the door and into their first shifts, you're not alone.

  • Join Julie Redd, Communications Specialist, for a webinar on "The 6 Essential Pillars of Home Care & Assisted Living Marketing." Barbara Karnes will lend her insights as participants discuss strategies at the table. Six colorful pillars highlight the event's focus areas.

    Marketing your post-acute care business is essential for long-term success. But when you’re not a marketer, knowing how to do it effectively and finding the time can be a challenge. That’s why we’re rolling out a webinar series dedicated to helping you understand the most important aspects of marketing in post-acute care and how to get the maximum value from each.  

  • Nursing Perspectives webinar on Alzheimer's and related dementias.

    The Alzheimer’s Association estimates that 6 million Americans are currently living with Alzheimer’s disease. With the baby boomer populations aging, this number is expected to become 13 million by 2050. How do we as care professionals prepare for this surge? A handpicked lineup of specialized nurses will explore the following topics to help you expand your knowledge in the present while preparing for the future of Alzheimer’s and dementia-related care.

  • Webinar titled "What to Do When Dementia Flips the Script for End-of-Life Care: A 60-Minute Q&A with Barbara Karnes." Presenters: Linda Leekley and Barbara Karnes. The image features a background with an inset photo of hands holding each other.

    Dementia doesn’t play by the rules when it comes to approaching death. The dying process is typically accompanied by several telltale signs and symptoms. A person with dementia may display those signs...but they don't always indicate approaching death.

  • Webinar announcement with the title "Unlock the Secrets of Payer Diversification for Your Business Growth!" Features images of money, a calculator, and two presenters: Wendy St. Hilaire and Greg Bean. Decorative yellow and purple background.

    Are you ready to stay ahead in a rapidly changing market? Join us for an exclusive webinar and discover the latest trends in payer diversification that can propel your business growth.

  • Webinar titled "How to Build a Powerful Training Plan for 2025." Includes images of four presenters: Brandy Morgan, Wendie Colvin, Nicole Boyd, and Amber Shilling. A person writes in a notebook on the bottom left. Abstract design background.

    Are your current training strategies ready for 2025? Whether you’re addressing compliance needs, staff engagement, or role-specific learning, this webinar offers proven approaches to build a robust, adaptable, and impactful senior care training plan.

  • Webinar advertisement titled "The Science of Staying: Discover How a KEEPing Culture Creates Lasting Retention" with a purple background. Features a photo of two smiling individuals, and the presenter named as Aaron Marcum. Abstract shapes decorate the image.

    In this 60-minute webinar, Aaron Marcum, best-selling author, the original founder of Home Care Pulse and now CEO of the Breakaway365 coaching program, reveals how the science-backed KEEPing Culture Model helps home care leaders create environments where team members choose to stay and thrive.

  • Webinar banner titled "Person-Centered Health Care at the End of Life" with photos of two presenters and an image of a comforting hand gesture. Background features abstract shapes in pink and orange tones.

    End-of-life care is one of the most profound responsibilities in healthcare—yet many patients never receive the support they truly need in their final days. Award-winning end-of-life educator Barbara Karnes, RN, and Activated Insights’ Chief Clinical Officer Linda Leekley, BS, RN, will lead a powerful, eye-opening conversation on what it really means to provide person-centered care at the end of life—regardless of care setting, from home-based care to senior living.

  • Webinar titled "What's Gratitude Got to Do With It? How Employee Recognition Makes or Breaks Retention Rates" by presenter Chris Magleby. Background features geometric shapes and a photo of several thumbs up.

    Are you ready to unlock a powerful tool to improve workplace morale, satisfaction, and retention? Join Chris Magleby, mental health advocate and expert in Aging Services, in a transformative webinar on the science and impact of gratitude in the workplace.

  • Webinar advertisement titled "How to Escape the Revolving Doors of Recruitment and Retention." Features images of two presenters labeled Bryan White and Josh Kondik, with geometric shapes and a purple background.

    According to the 2024 Activated Insights Benchmarking Report (formerly the HCP Benchmarking Report) home-based care staff turnover has increased in the last two years; the average home-based care provider is spending at least $175,000 a year in turnover costs, all for employees who last a maximum of 12 weeks on average.